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2008 Speakers

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  • Melissa Abbott

    Senior Trendspotter and Analyst

    The Hartman Group, Inc.

  • Alexis Abramson

    Vice President of Research, “Lifestyle Gerontologist”

    Retirement Living TV

  • Gretchen Addi

    Location Lead

    IDEO

  • Jess Aguirre

    Senior Vice President, Research

    Hallmark Channel and Hallmark Movie Channel

  • Majd Alwan

    Director

    Center for Aging Services Technologies

  • June Amori

    Vice President, Strategy and Marketing Communications

    Prudential Annuities

  • Corinne Asturias

    Boomers Consumer Strategist

    Iconoculture

  • Bill Bass

    Co-Founder and CEO

    Fair Indigo

  • Graceann Bennett

    Managing Partner, Director of Strategic Planning

    Ogilvy Chicago

  • Andrew Bienkowski

    Vice-President of Global Brands

    Kimberly-Clark

  • Lori Bitter

    President

    JWT Boom

  • Jonathan Boehman

    Creative Director & Partner

    Immersion Active

  • Jim Bremer

    Vice President, Futures Team

    Hasbro Games

  • Geoff Brooks

    National Director of Premier & Retirement Strategy, Senior Vice President

    HSBC Bank USA

  • Linda Caliri

    Vice President, Marketing

    AARP Financial

  • Mike Caprio

    VP of Sales, New Business Development

    Visible World

  • Chiqui Cartagena

    Managing Director, Integrated Marketing

    Meredith Hispanic Ventures

  • Terry Clark

    Chief Marketing Officer – Enterprise Services for Ovations

    UnitedHealth Group

  • Kit Cody

    General Manager Web Strategy

    AARP Services Inc.

  • Andy Cohen

    Co-Founder and CEO

    Caring.com

  • Arthur Cresce

    Housing and Household Economic and Statistics Division

    Census Bureau

  • Kierstin DeWest

    CEO, Co-Founder

    Ci

  • Mark Dolliver

    Editor at Large

    Ad Week

  • Matthew J. Doyle

    Director and Senior Researcher, Research & Development, Health Care Products – Worldwide

    The Procter & Gamble Company

  • Peter Drake

    Vice-President, Retirement & Economic Research

    Fidelity Investments Canada

  • Richard Dugas

    CEO

    Pulte Homes, Inc.

  • John Forsyth

    Partner

    McKinsey & Company

  • Nan-Kirsten Forte

    Executive Vice President, Consumer Services

    Web MD

  • Jeffrey Glueck

    Chief Marketing Officer

    Travelocity

  • Kelly Greene

    Staff Reporter

    The Wall Street Journal

  • Arlene Harris

    Founder and Chairman of the Board of Directors, Chief Strategy Officer

    GreatCall

  • Michael J. Hewitt

    Exercise Physiologist

    Canyon Ranch

  • Nigel Hollis

    Chief Global Analyst

    Millward Brown

Gretchen Addi photo

Gretchen Addi

Location Lead

IDEO

Gretchen Addi is the location lead for IDEO San Francisco and is currently leading the development of a internal point of view called THRIVE, to better understand the needs of an aging population and, in turn, to better inform IDEO in the design of products, services, and spaces for them.

At IDEO, she has participated in such diverse projects as future work environment scenarios for Accenture; redesign of the atrium experience for SFMOMA; an exploration into the future of healthcare through the patient and family experience; international interviews and observations around baby and home care products; and customer profiles for a financial services start-up.

Prior to IDEO, Gretchen worked for various large and small design and architecture firms in the US and abroad on a wide range of retail, commercial, and healthcare projects. She is a speaker at various design conferences and has organized a number of seminars and events for professional organization as well as serving as an instructor at California College of the Arts in San Francisco.